・ Drive both new product development and the optimisation of existing items by aligning market insights with concepts, specifications, recipes, design work, and printed or promotional materials.
・ Collaborate closely with the Japan Headquarters to support product R&D and ongoing marketing activities.
・ Research and analyse sales data, competitor products, market dimensions, customer feedback, and industry trends.
・ Compile R&D and marketing documents to report findings directly to supervisors or corporate HQ.
・ Produce and verify instruction manuals, packaging, and product labelling in Thai, Japanese, and English.
・ Develop concept sheets for new products and distribute them to relevant stakeholders.
・ Create recipes to support new product launches alongside related marketing and promotional campaigns.
・ Deliver comprehensive product information and training to relevant internal and external parties, including the local sales team, product consultants, and agencies.
・ Create and oversee promotional materials—such as POP displays, artwork, photoshoots, and videos—in collaboration with the marketing team.
・ Manage alternative tasks and duties as assigned by supervisors.
・ Translate documentation and provide bidirectional interpretation between the Thai and Japanese languages.
• Develop and implement marketing communication plans to enhance brand awareness for the core brand and other sub-brands, working within a limited budget and focusing on targeted digital and out-of-home media.
• Collaborate closely with the Sales Team to design and execute effective trade strategies and promotional campaigns to drive sales performance in modern trade channels, including 7-Eleven, Makro and Lotus’s.
• Integrate brand strategy with in-store activation activities to strengthen brand visibility and address low levels of brand recognition.
• Manage and oversee external agencies and content creators, ensuring quality control and alignment with brand objectives.
• Provide ongoing support to the Sales team in delivering marketing-related activities.
• Create and design visual materials for use across social media, advertisements, and other marketing channels.
• Assist in the planning and execution of marketing campaigns, promotions, and events.
• Collaborate with internal teams to ensure marketing materials align with business objectives and brand guidelines.
• Contribute ideas for marketing initiatives to support sales growth.
• Devise and implement integrated marketing strategies across both B2B and B2C channels, in close collaboration with the Head of Sales & Marketing
• Lead, manage and develop a small marketing team (one direct report), ensuring effective delivery of objectives and professional growth
• Plan and execute multi-channel campaigns, maintaining consistency of brand messaging and positioning across all touchpoints
• Design and roll out targeted marketing initiatives aligned with commercial objectives, supporting revenue growth within the optical lens product portfolio
• Monitor, analyse and optimise campaign performance, assessing ROI, lead generation and customer retention effectiveness
• Produce regular sales forecasts and translate strategic plans into actionable sales and marketing activities
• Track progress against key milestones, identifying variances and implementing corrective actions where required
• Conduct ongoing market, competitor and pricing analysis to refine go-to-market strategies
• Oversee the development of clear, engaging and scientifically accurate content in collaboration with technical specialists and key opinion leaders
• Manage and expand the organisation’s presence across relevant digital and social media platforms
• Cultivate relationships with media partners and influencers to enhance brand visibility and market awareness
• Partner with key B2B accounts to understand business needs, strengthen relationships and identify co-marketing opportunities
• Support the development of CRM capabilities to drive customer engagement, loyalty and long-term value
• Work closely with Business Development to gather market intelligence and address evolving customer requirements
• Develop and manage the marketing budget in alignment with strategic priorities, ensuring efficient allocation of resources
• Establish and maintain structured reporting processes to track marketing performance and financial outcomes
• Oversee the creation and execution of all marketing materials and campaigns, ensuring alignment with brand identity
70,000 - 100,000 THB (Depending on the experience)
สถานที่ทำงาน
Bangkok(near BTS/MRT)
วันที่โพสต์
2026-05-12
เนื้อหางาน
You will be responsible for developing new business opportunities in the food retail sector.
Key expectations for this role include, for example:
• Leading new business development initiatives in food retail, catering sectors.
• Launching new ventures through partnerships, joint ventures, and M&A with local food-related companies
• Driving business improvement and expansion from an operational perspective, including store operations, kitchen workflows, logistics, and supply chain management
• Planning and executing small-scale PoCs and pilot projects to develop and validate new food business models
• Leveraging the trading company’s network and sourcing capabilities to drive business growth from the 0→1 and 1→10 stages
• Manage team to monitor, analyze, report, and coordinate with Sales for strategy development & execution and performance result
• Manage team to support Sales for Data and Analysis Report, Marketing Activity, etc.
• Create and implement the idea to improve Sales Activity & Performance, Standard Operational Procedure, New Product & Service (including system improvement)
• Make the report & presentation material and conduct the training as assigned
• Support for making process of Annual Business Plan and Sales Target Plan
• Coordinate with related parties and work with Management as assigned
• Other tasks as assigned
• Develop and execute PR strategies and campaigns to strengthen brand image and awareness.
• Build and maintain strong relationships with media, KOLs, influencers, and Celebrities.
• Plan, create, and manage photo and video content (Reels, short clips, campaign videos) aligned with the brand direction.
• Generate creative ideas and storytelling for social media platforms such as Instagram, Facebook, and TikTok.
• Lead and oversee photo and video shoots — from concept, coordination, and production to final delivery.
• Collaborate closely with the marketing team to organize events, press launches, pop-up activities, and PR promotions.
• Translate English press releases and brand materials into Thai with accuracy and brand consistent tone.
• Track and report PR coverage, influencer performance, and content engagement metrics.
・ Maintain precise financial records by inputting and reconciling transactions using accounting software
・ Support month-end, quarter-end, and year-end closing activities, including the preparation of journal entries and account reconciliations
・ Handle accounts payable and receivable processes in a timely and accurate manner
・ Assist in the preparation of financial statements, management reports, and budget plans
・ Work collaboratively with colleagues to ensure adherence to accounting principles and internal control procedures
・ Carry out additional tasks as required by the department or management
• Provide strategic legal advice to international and domestic clients across a broad range of corporate and commercial matters.
• Advise on foreign investment, trade regulations, corporate structuring, governance, and regulatory compliance.
• Lead and support M&A transactions, investment projects, and cross-border matters.
• Provide legal support on infrastructure-related projects.
• Draft, review, and negotiate commercial and investment agreements.
• Act as a trusted advisor to foreign investors, multinational businesses, and international clients operating in Thailand and the region.
• Develop, expand, and maintain long-term client relationships.
• Actively participate in networking, profile-raising, and business development activities, including contributing to new client origination.
• Manage and mentor legal team members and support staff.
• Collaborate closely with legal, accounting, tax, and advisory teams to deliver integrated solutions to clients.
• Manage and review full-cycle accounting and financial reporting for multiple clients in accordance with applicable standards and Company procedures.
• Prepare and review monthly, quarterly and annual financial statements.
• Review accounting records, reconciliations, and supporting documentation for accuracy and completeness.
• Prepare and review tax filings and related compliance documents.
• Provide accounting and tax advisory services to clients.
• Act as a key contact point for clients and support day-to-day management of client matters.
• Communicate and meet with foreign clients in English, both at the office and by conference, in relation to accounting, tax, and compliance matters.
• Liaise and coordinate with external auditors and relevant government authorities, as required.
• Work collaboratively with the Thai accounting team and support the review and development of junior members, and coordinate effectively with external auditors.
• Support knowledge sharing and sharing, professional standards, and other related duties as reasonably assigned by the Company.
• Study and develop new products/services.
• Create Business Plan (yearly) – Coordinate with related departments for collecting and input data to use in planning and forecasting.
• Create Monthly Report of SMAT Performance.
• Operate Research and Survey Activities (Yearly); Competitor Research, Customer Satisfaction Survey.
• Support online and offline marketing campaigns and strategy to increase customer awareness and attract new prospective customers.
• Provide ad-hoc support per request from the supervisor.
• Visiting clients, reviewing accounting documents, and providing precise advice.
• Offering accurate advice regarding accounting tasks.
• Conducting consulting services related to accounting tailored to the needs of the company.
• Engaging in other associated tasks as required.
• To check and prepare AR document for billing for local/overseas customers
• To liaise with customers who have queries
• To assist in following up & chasing the payment with local receivables and oversea agent (WHT)
• To prepare journal voucher for daily settlement
• To prepare confirmation letter to inform the credit term to credit themselves
• To review and clean up all pending invoices which are matched with credit notes
• To assist preparing asset code and update asset control sheet with depreciation & disposal checking
• To support tasks related to asset activities such as the project of Annual checking of actual asset
• To assist in the preparing of contract documents and update information in the control sheet
• To assist the registration process of stamp duty for contract
• To support purchasing tasks such as registering new vendors, preparing purchase orders (PO)
• To perform other duties and ac hoc projects as assigned by the supervisor