• Analyze and monitor shifts in customer behavior, competitor actions, and market trends.
• Conduct market research to understand channels, market trends, and consumer insights.
• Gather and provide business insights for strategic planning and decision-making.
• Prepare management reports and presentations on market insights and opportunities, representing the company's business interests.
• Plan and develop product strategies and sales promotions targeting customers
• Develop and implement product launch activities, including comprehensive marketing plans.
• Oversee and ensure the execution of marketing and promotion programs aligns with marketing plans.
• Collaborate closely with the regional team, sales, and cross-functional teams to support sales goals.
• Accompany sales representatives and explain products to customers.
• Assist the Managing Director with assigned tasks and responsibilities.