Standard Operating Procedure (SOP) Development & Optimization:
- Analyze and thoroughly understand current operational processes within the Used Car Business (e.g., procurement, vehicle reconditioning, sales, after sales, CRM).
- Design, develop, and document clear, efficient, and scalable Standard Operating Procedures (SOPs) for all operational stages.
- Continuously review and update SOPs to ensure seamless operations, minimize errors, and enhance overall efficiency and compliance.
- Conduct training sessions and provide guidance to relevant staff to ensure proper understanding and adherence to established SOPs.
Online Marketing & Lead Generation Enhancement:
- Plan, execute, and optimize comprehensive online marketing strategies for the Used Car Business (e.g., SEO, SEM, Social Media Marketing, Content Marketing, Online Classifieds, Email Marketing).
- Analyze the performance of online marketing campaigns, leveraging data to improve Return on Investment (ROI) and conversion rates.
- Manage and optimize the Used Car Business's online presence (company website, online car platforms, social media channels) to maximize brand visibility and reach target audiences.
- Identify and develop new, high-quality lead generation channels for used cars (e.g., collaboration with New Car Sales for trade-ins, building relationships with fleet companies).
- Track and analyze lead data to improve lead-to-sale conversion rates.
Business Improvement & Strategic Development:
- Conduct in-depth analysis of operational data and business performance to identify strengths, weaknesses, opportunities, and threats (SWOT).
- Propose and present innovative ideas and actionable recommendations for improving operational efficiency, reducing costs, and increasing revenue.
- Monitor and analyze key performance indicators (KPIs) for the Used Car Business regularly, providing insights and actionable reports.
- Stay abreast of used car market trends, competitor activities, and emerging innovations in the automotive industry to inform business strategies.
- contribute to the development of short-term and long-term business plans and strategic initiatives for the Used Car Section.
Cross-functional Collaboration & Stakeholder Management:
- Build and maintain strong relationships with suppliers, business partners, and external stakeholders.
Open to Negotiation (Starting from THB 50,000 +++)
สถานที่ทำงาน
Bangkok(not-near BTS/MRT)
วันที่โพสต์
2025-09-02
เนื้อหางาน
• Take the lead in product planning and development strategies for air conditioners and related HVAC solutions (including chillers and hot water systems) across Asia. Conduct research on regional standards and prepare technical reports to foster innovation, ensure regulatory compliance, and support market expansion.
• Conduct Market Research
• Visit client sites and project locations to identify challenges, gather feedback, and track competitor activities.
• Lead Product Planning
• Develop new product proposals, assess technical feasibility, and evaluate investment implications to support business growth.
• Analyse Standards and Recommend Solutions
• Collect and review relevant technical standards, recommending actions to ensure compliance and product quality.
Open to Negotiation (Starting from THB 50,000 +++)
สถานที่ทำงาน
Bangkok(not-near BTS/MRT)
วันที่โพสต์
2025-10-24
เนื้อหางาน
• Lead market analysis and business development initiatives for air conditioners and related HVAC solutions (including chillers and hot water systems) across Asia. Identify opportunities for growth, track industry trends, and design innovative strategies to strengthen regional market presence.
• Promote Applied Products in Asia
• Conduct market and customer analysis to create effective marketing strategies for air conditioners, chillers, and related HVAC solutions.
• Engage with Customers and Markets
• Visit clients and project sites to gain insight into requirements, challenges, and competitor activities.
• Develop Market and Product Strategies
• Carry out detailed market analysis (3C, PEST, SWOT, 4P, 5F, etc.) to shape business growth strategies and plan product development.
• Represent the Company within the Industry
• Take part in industry associations (e.g., FTI), share market intelligence, and work with ministries and government bodies to help influence policies and standards.